In the Pipeline | TSRI


Transitioning from “Product-focused” to “Solution-focused” Selling

Thursday, January 15th, 2015

  January, 2015: The paradigm shift from a product-oriented to a solution-oriented sales strategy is complete. Successful IT channel partners recognize that this shift has deep ramifications for their sales and marketing organizations, impacting their sales administration process, lead management,… Read More »

New K-12 Promotional Opportunity

Monday, July 15th, 2013

Strict Digital Testing Standards will Require Educators to Upgrade Student Computing Devices Are you poised to capitalize on the sweeping digital testing standards that will take effect before the 2014/15 school year? As you may already be aware, the mandate… Read More »

How “Mobile-friendly” are your Digital Marketing Efforts?

Monday, July 15th, 2013

If you haven’t checked recently, chances are that 50% or more of your intended audience is not reading your marketing emails or e-newsletter, and 30% are not viewing your website correctly. Why? Those are current stats of the hour (and… Read More »

Welcome Aboard Jason C. Morse New Telesales Manager Answers the TSRI “Call” to Action

Monday, July 15th, 2013

TSRI announces the recent appointment of Jason C. Morse to the position of Call Center Manager. Jason heads the dynamic, virtual U.S. team of TSRI professionals who handle outsourced telesales for IT manufacturers, distributors and resellers throughout the U.S. and… Read More »

Online Video Packs a Powerful Punch

Tuesday, March 12th, 2013

Video is a powerful medium; it gives you the ability to communicate in ways that are just not possible with the written word alone. Video offers a multi-sensory experience, combining sight, sound, color, and music along with digital animation and… Read More »

TSRI/TechTarget Alliance Producing Stellar Results for Partners

Tuesday, March 12th, 2013

In 2010, TSRI and TechTarget – a leading online media company that connects technology companies with high-level decision-makers through a network of 100+ highly respected informational websites – entered into an alliance to offer a turn-key event sponsorship program for… Read More »

“Tune Us In” MDF Survey… Help US Help YOU

Tuesday, March 12th, 2013

Do you know how many marketing subsidy dollars you leave on the table each year? Industry studies show that as much as 40% – 65% of marketing development funds (MDF) provided by original equipment manufacturers (OEMs) go untapped by channel… Read More »

TrackonIT®: New Feature to Better “Close the Loop” on Leads

Tuesday, March 12th, 2013

TSRI is not the kind of company that is content resting on its laurels. Instead, we continually try to come up with new innovative sales and marketing solutions, and ways to enhance our clients’ experience and satisfaction with our services…. Read More »

TSRI Helps to “Transform” Sales Team

Monday, July 30th, 2012

“TSRI has been a valuable resource to the training and function of our sales team. For our new hires we had a scant training agenda but TSRI has helped to put meat on the bones and fill out a more… Read More »

Sales Training: “Laying Down the Tracks” for More Successful Results

Monday, July 30th, 2012

Even the strongest locomotive cannot reach its destination without a track to run on.  And likewise, the most natural sales person can rarely succeed without an established and consistently executed sales process.  Taking it one step further, a sales team… Read More »