TSR has
developed a specialized telesales strategy successful at turning
cold calls into closed deals. We provide you with pre-screened,
qualified leads and contact appointment information, allowing your
sales team to focus on making presentations and closing the deals.
Our team collaborates with you to help develop the scripts and
qualification criteria, as well as coordinate our reporting efforts
to integrate with your firm's sales force automation system. Most
importantly, your sales team focuses on closing deals…period.
TSR differs from the competition in that we do not hire traditional
telemarketers. Telemarketers read from scripts and cannot fully
engage prospects when on the phone. Telesales professionals differ
in that they fully understand the products and the vertical so they
can have a discussion with the contact. TSR's team includes
individuals who have a firm knowledge of both technology as well as
the targeted vertical in which they sell into. This difference adds
credibility to our client firms, as well as increases the overall
success rate, as we can quickly overcome initial client objections
and concerns and focus their interest on the product/solution.
We employ a three-touch process to attempt contact with a prospect
over a one-month period. We begin with an initial call, followed by
an electronic mailing, and followed by another call attempt. We
stagger call time attempts so as to try and reach the individual at
a time most convenient to them.
Our telesales
engagements typically fall into one of the three following
categories, based upon client needs:
-
New Sales Campaigns
TSR can launch new product or sales initiatives, allowing your
salespeople to focus on presenting and closing.
-
Tradeshow Follow-Up
You spend thousands of dollars to meet new faces. We follow-up
your tradeshow leads to separate passers-by from genuine
opportunities, allowing you to give the qualified prospects the
attention they deserve.
Download
trade show case study
-
Research
Tele-research and name finding services allow you to own, not
rent, names of prospects. Companies conducting ongoing campaigns
find this service cost-efficient and more accurate than list
rentals.
-
Client Renewals
Outbound contract extension campaigns help provided consistent
revenue, as well as identify up-sale opportunities among existing
clientele
What You Get With
Our Services
- An
Understanding of
Our Clients - we meet with our client and their sales
teams to help identify niche technology sales opportunities for
future sales efforts.
- A
Personal Campaign - our marketing team crafts a
personalized telesales campaign, including a client overview,
product summary and call script - all essential elements to make
outbound demand generation campaigns successful
- Qualified
Prospect Lists - we work with your team to select a
list of prospects that will generate a maximum result, providing
you the best return for your investment. This can be accomplished
through existing lists, third-party research lists or TSR
custom-generated research
- Client
Review - we review the campaign with our client and, if
desired, run test calls into the client to better understand their
needs and desired talking points
- And once
the campaign begins - TSR continues to keep you in the
loop with 72-hour and weekly calls to review the telesales
campaign, identify strengths and weaknesses, and make changes as
needed
-
Proven results
-
Time after time,
TSR has demonstrated its results with short and long term campaigns,
giving the client access to qualified and interested sales leads.
Our team is experienced in selling in the following
verticals legal, financial services, education, health care and
pharmaceuticals. Not only does our team collaborate with you
to help develop the campaign collateral, scripts and qualification
criteria, but we coordinate our reporting efforts using our custom
lead tracking solution, TRACK on IT.
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